After much teasing, the 4^th generation of the widely-popular ASUS Zenfone Models is set to take the tech world by storm anew with its much-anticipated arrival in the Philippines in the next few weeks.

With all the worldwide fanfare from both media and consumers alike swirling since the start of year, anticipation for the latest generation of Zenfone models reached fever pitch once again, what with ASUS Philippines’ confirmation on the arrival of the Zenfone 4 series – which will make a its long-awaited full force landing into the Philippine market very soon.

Stepping out of your comfort zone is the key to getting the best in life. Hesitant to take risks, people often stay within what’s familiar and miss out on great opportunities ahead of them. In its newest campaign, Samsung pushes everyone to maximize what life has to offer by living life unboxed.

“At Samsung, we constantly defy barriers to bring the latest innovative technology and drive meaningful progress. In our Live Unboxed campaign, we encourage people to share the same philosophy in reaching their goals,” says Nio Judalena, Marketing Head for IT & Mobile, SEPCO.

ASUS Philippines’ most celebrated smartphone model returns to the Philippine market this August 19, 2017 with its latest and strongest variant yet – the Zenfone 4 MAX. With a 5000mAh high-capacity battery that can stand-by up to 46 days, this particular smartphone impeccably takes its known nickname, “Battery King”, to an entirely new level. Perhaps, that’s the rationale behind its latest tagline – We Love Going Further.

But with a jam-packed energy that can last for 46 days (on standby), how do you maximize the Zenfone 4 Max 5.5, exactly?

Well, here are 4 tried-and-tested ways:

BINGE WATCH YOUR FAVORITES IN TRANSIT

The glamorous guests of Samsung’s latest smartphone launch held at Solaire Resort and Casino’s Grand Ballroom were treated to a surprise as the tech giant introduced actress Liza Soberano as the Samsung Galaxy J7 Pro’s official ambassador. Recognized as one of the most beautiful faces in the industry and the most promising actress of her generation, Liza perfectly represents the Samsung Galaxy J7 Pro – a smartphone that lets you capture the best moments even at night.

During the launch, Liza wowed the audience not only with her classic beauty, but also with her spectacular performance of  “Capture the Night” – a song especially made to showcase just what the Galaxy J7 Pro stands for. As someone who is always at the top of her game, she‘s one to never back down when it comes to living it up, and with the new Galaxy J7 Pro’s Great Night Camera, she never misses a beat and gets to relive those moments thanks to share-worthy photos that capture the night.

Capture the night with the new Samsung Galaxy J7 Pro - the smartphone that lets you stand out from the crowd with its Great Night Camera, premium display, and powerful performance.

Great Night Camera

Sporting an innovative night camera, the Galaxy J7 Pro is the smartphone you need to capture bright, crisp photos from sun up ‘til sundown. With its bright higher-resolution 13MP rear camera equipped with an F/1.7 aperture, you can take vibrant and detailed photos at night, or in low light. Even in the darkest environments, you can just swipe right for the Night Mode to really bring out what you see in real life. As for selfie lovers, the Galaxy J7 Pro has a front LED flash to keep your face bright, and a wide selfie to enjoy with your friends and family.

ASUS launched its 2017 Zenbook, Vivobook series alongside with new all-in-one PCs and ASUSPRO business notebook with its IT dealer partners.

ASUS Philippines Systems Group Country Manager George Su took the stage to present ASUS At 10: an introduction to a stunning line-up of thin-and-light ZenBook and VivoBook notebooks, all-in-one PCs and innovative commercial notebooks that push the boundaries of design and technology to deliver ultimate mobile computing experiences. 

The beautifully thin-and-light models showcased on stage included ZenBook Flip S (UX370), the world’s thinnest convertible laptop; ZenBook 3 Deluxe (UX490), the world’s thinnest 14-inch laptop; ZenBook Pro (UX550), the thinnest, lightest and most powerful to date in this professional-grade ultraportable series; ASUS VivoBook S15, featuring a 15.6-inch display in a 14-inch-class chassis; and ASUS VivoBook Pro 15, the most powerful VivoBook. The new laptop line-up includes support for many new Windows 10 features — including Windows Ink, Windows Hello, Cortana and Modern Standby — to boost productivity and give users a best-ever computing experience.

Lenovo, the world’s leading PC manufacturer, today launched a call for all fans in the Philippines to join Gamers Legion, a new, exclusive and one-of-a-kind community in Asia aimed at taking the modern PC gaming experience to the next level.

As a member of Gamers Legion, participants from the Philippines will not only play a pivotal role in Lenovo’s future product development, but will also be the first to know about Legion’s newest offers and events.