TCL Takes Top Spot as Global TV Brand with Affordable Mini LED Technology
TCL Electronics has made history by becoming the Top 2 TV Brand, Top 1 Android TV, and Top 1 98-inch TV brand according to OMDIA’s Global TV sets Report 2022. This feat is attributed to TCL's continued innovation and investment in research and development to make Mini LED TVs more accessible and affordable to consumers worldwide.
As the first brand to launch a TV with a Mini LED screen, TCL offers better contrast, color, and brightness than traditional LCD screens. The latest data shows that TCL's TV business has seen a 75.7% growth in 65+ inch sales year-on-year, defying the global downward trend in the TV industry.
TCL's success lies in its value-led Mini LED proposition, making Mini LED TVs more accessible to consumers. The brand has recorded a total of 23.8 million shipments in 2022, proving that TCL's advancements in Mini LED technology have made a significant impact in the market.
TCL has also received numerous industry accolades, including CES 2023 Innovation Awards for its innovative ergonomic design and advanced Mini LED display technology. TCL is set to launch a new series of smart TVs designed to cater to a variety of user scenarios, offering exceptional picture quality, an immersive gaming experience, and big-screen viewing pleasure.
TCL has also overcome the challenge of producing an ultra-thin screen by establishing its very own Mini LED & Optical Technology Development Department in 2020. After nearly a year of in-depth research, TCL launched the world's first TCL OD Zero Mini LED TV in 2021, offering exceptional picture quality to OLED offerings.
As a brand, TCL is on a mission to make great technology accessible to everyone. Through the careful design and selection of LEDs, printed circuit boards, and process controls, TCL successfully reduced production costs by more than 70%, making Mini LED products affordable for everyone.
Discover TCL's award-winning Mini LED technology and all the latest Mini LED products at www.tcl.com. With TCL, you can "C the Brilliance" in every scene, immersing yourself in a world of stunning visuals and lifelike colors.
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